Real estate agents cannot deny that customer satisfaction drives loyalty and guarantees repeat sales. The new generation of internet marketing includes the employment of Web 2.0 to rally this drive for customer satisfaction.

If you’re like most real estate agents, you’ll agree that loyalty pays. But how can you improve loyalty while doing business online?

Can you keep track of 500 customers or follow up on the same 500 customers in a personable way? Now you can, with Web 2.0. Agents that embrace this new generation of online sites can now integrate customer service into their marketing strategy to engender the loyalty of the customers. And as Web 2.0 and social networking tools and technologies move even further into the mainstream, real estate agents that don’t go down this road may be left behind, doomed to compete based solely on price.

Take advantage of Web 2.0 technologies and tools so you can stay ahead of other agents in your area.

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This entry was posted on Monday, December 29th, 2008 at 10:22 am and is filed under Marketing. You can follow any responses to this entry through the RSS 2.0 feed. Both comments and pings are currently closed.