Last week, I wrote ways to make your real estate flyer stand out. Here are some more ideas to make that flyer shine:
6. Make your points easily identifiable.
Highlight titles and subtitles in bold, but avoid using ALL CAPS because they are more difficult to read.
7. Don’t get too complicated.
Remember the age old KISS Method. Make it simple with two typefaces, and align items to a grid. Your page layout program will provide non-printing guidelines. Use the “snap to guidelines” function to align items easily to the grid. Be aware of printing margins. I suggest you create your layout with 1/2″ margins on all sides, or add 1/8″ for bleeds on items that print off the edge of the page.
8. Don’t forget to proofread.
Have someone else proofread your work. Check your contact information. Dial the phone numbers on the flyer to make sure they are correct, and type in the URL of your website to make sure it is correct, too. You DO NOT want to have any misspellings or a bad phone number on your flyer.
9. If you are on a tight budget.
Select bright-colored or unique paper, and print with black ink. Use shades of grey to provide tones and contrasting background areas.
You don’t need to re-invent the wheel when creating your flyer. Use these proven techniques and you will see big results in your marketing efforts.
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with a great technic, we can expet a great result.. nice tips you have here..
I always keep my flyers simple but eye-catching that way you have it placed in a safe place rather than in a bin/dumpster.
Thanks for your tips.